URL details: mummadadda.net/skiers-vs-boarders/
URL title:
MUMMADADDA MUMMADADDA Grown up and measurably more effective marketing
URL description:
Mummadadda knows that the ultimate aim, for any brand, is for its customers
to say ‘I love XXXX brand, because it does XXXX for me!’ This isn’t as
breathless and unintelligent as it might sound. Customers Aka. the public
reward and choose brands and organisations that they feel make some
improvement to their lives. This can happen at a marketing and campaign
level, a product level, a customer experience level, and all should
delight, inspire, entertain and enlighten. These are exciting times. As
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