URL details: mummadadda.net/copy/
URL title:
MUMMADADDA MUMMADADDA Grown up and measurably more effective marketing
URL description:
Mummadadda has always found the tension between being half art director and
half copywriter a fascinating battle. As Telly Savalas sings/says in his
fabulous 1975 chart topper ‘…a picture paints a thousand words…’, but we
still need images. The tension between words and pictures is eternal and
joyously without a final verdict. We’ve written letters for PMs seeking
re-election, CEOs reaching out to shareholders, and poems that have
motivated tens of thousands of previously apathetic staff. The pe
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